Showing 1 – 10 of 77 resources

Sweet Talk: All Things Maple

This ongoing podcast features interviews with researchers and educators about topics related to maple production and marketing.

Maple Management

Maple production resources for foresters, landowners, and businesses.

Maple Storytelling With Photography & Social Media 

Use photography and social media to connect with consumers and market your business. Learn some basics of photography with your smart phone and how to use your photos to engage with an online audience including: best practices for posting compelling pictures and stories on social media, what to avoid, and how to use what you have to take good quality pictures and effectively engage potential customers. With Chadwick Estey (City Market/Onion River Co-op), Jenna Baird (Baird Farm), and Abby Roleau (Gateway Farm).

Online Advertising Tools & Takeaways 

Advertising your business online can often seem overwhelming if you don’t know where to start and what you’re trying to accomplish. Zac Smith, UVM Extension, and Mike Lannen, Eternity Marketing, show you how to set tangible goals, start small, and expand your online advertising with a variety of tools.

Forestry & Sugarbush Management 

Mark Isselhardt, UVM Extension’s Maple Specialist, shares results from a recent survey of professional foresters that includes approaches and challenges to successful sugarbush management.

Designing & Installing a Maple Tubing System 

Adam Wild, the director of Cornell University’s Uihlein Maple Research Forest located in Lake Placid, NY, shares information about basic tubing design and installation for both gravity and vacuum systems.

[Research on] Early Tapping & Taphole Longevity Strategies 

Dr. Abby van den Berg, Research Associate Professor with UVM’s Department of Plant Biology and Proctor Maple Research Center, shares the results of a multi-year experiment conducted by the University of Vermont Proctor Maple Research Center to determine the net yields and impacts of fall and early-winter tapping, with and without subsequent “freshening” of the tapholes by re-drilling them wider and/or deeper.

Resilient Businesses: Adapting to Change 

Maple producers and sellers are adjusting many aspects of their businesses to adapt to the shifting environment of the national pandemic. During this session Mark Cannella, UVM Extension, shares successes and considerations from shifting operations, marketing, and financial approaches to remain viable. Canella is joined by Jenna and Jacob from Baird Farm to share some of their perspectives.